Blog Archives

Amateur reviews changing approach of small businesses (3-9-2006)

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Online ratings: It started with restaurants, and now all manner of enterprises find themselves subject to customer opinions Samy Fars ran a successful restaurant for seven years in San Bruno before opening Cafe Grillades in San Francisco’s Hayes Valley last spring.

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Marketingstrategieën evolueren met de veranderende vorm van online winkelen (23-2-2012)

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Zero moment of Truth De manier waarop we winkelen verandert razendsnel en marketingstrategieën houden het op dit moment niet bij. Of we nu op zoek zijn naar cornflakes, concerttickets of een huwelijksreis in Parijs, het Internet heeft veranderd hoe we

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Why online reviews are important for your business (2-4-2013)

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It’s amazing that in such a short period of time, the existing review hierarchy has been brought down to the popular level. People have been recommending stores and restaurants to their friends for a long time, but starting about 10-15

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Self-publishing gives rise to bogus reviews (27-8-2012)

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As more and more companies fight phony online reviews, check out how one entrepreneur turned book reviewing into a $28,000 a month gig–and then went out of business. Positive customer review are so important for small businesses that an entire

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A new way to measure word-of-mouth marketing (4-2010)

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Assessing its impact as well as its volume will help companies take better advantage of buzz. Consumers have always valued opinions expressed directly to them. Marketers may spend millions of dollars on elaborately conceived advertising campaigns, yet often what really makes

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How we got 100 reviews on the google apps marketplace (7-5-2013)

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Distribution through app marketplaces is the key weapon now in every app developers distribution arsenal. And nothing helps your presence in a marketplace more than a bunch of positive, high quality reviews written by users who love your product. Our product GrexIt has been on the Google

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Nep-reviews (17-9-2012)

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Het internet is een waardevolle bron van informatie voor wie zich voor aankoop wil verdiepen in een bepaald product of een bepaalde dienst. Op bijna elke website staan recensies van eerdere gebruikers en die informatie kan bepalend zijn of jij

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5 Steps for 5 Stars: Reputation Management for Small Businesses (12-8-2008)

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A “Review” of Reviews 25% of the questions Todd Mintz asked me in his excellent interview last month had to do with reputation management for small businesses. A synopsis of my response: Online reputation management goes hand-in-hand with Local optimization….(but) [i]t’s a

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Amazon deletes negative reviews and gets away with it … but can you? (29-1-2013)

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Reviews and ratings can build you up–or take you down. Tips to harness them successfully. Recently, we learned that Amazon gives special treatment to its own merchants. The site expunges reviews that criticize Amazon’s own shipping, fulfillment, and packaging. The practice flies

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Your users trust each other, not you: why and how to implement ratings and reviews (12-2008)

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Article by: Steve Mulder, december 2008 Powered by Rooomer MeetingroomReview 2013 Views – 1073

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